Avoid This Common Business Planning Mistake

Here’s a scenario I see often.  A client has a business idea. They think it’s a great idea but they haven’t done much, if any, customer development.  Before they’ve even completed real market research to validate their idea, they’re thinking about color schemes...

How To Verify Whether Your Business Can Succeed

About 20% of businesses fail in the first year, according to recent statistics from the Small Business Administration. Only about 50% survive after 5 years.  The reason is not that people are incapable or decide they don’t like being business owners.  The reason, I...